ricotta
Rebrand, Logo Design, System Design
In Bozeman, Montana lives a building owned and operated by Contenu Events; a non-profit organization that hosts events in its space, rents its space out and helps foster their community's wellbeing through various initiatives. At their event center, they also have a restaurant and bar (Aimer Cafe) and house a 3-screen movie theater (Trinity Theaters).
Over the years, each of these businesses has grown and now Contenu finds itself in a position to rebrand. They're not set on a name but want to honor the history of each of its brands. They also want to make sure in unifying who they are that they don't lose their current audience.
The "CO" from the wordmark is made into the logo associated with the event center due to these letters being apart of the original name of the event center being "Contenu Events"
The "AI" from the wordmark is made into the logo associated with the event center due to these letters being apart of the original name of the restaurant being "Aimer Cafe"
The "TR" from the wordmark is made into the logo associated with the movie theater due to these letters being apart of the original name of the theater being "Trinity Theaters."
Credits
Logo Design: Josiah Wood
Computer Mockup: rawpixel.com